• Boom Business Solutions

Meet Heidi Roy from the Cariboo Jade Shoppe in Cache Creek

If you hadn’t heard about the Cariboo Jade Shoppe in Cache Creek previously, chances are you heard of them when the now famous 2,850 lb. jade boulder was stolen from outside the store December 19, 2020.

Heidi Roy, Manager of Cariboo Jade & Gift Shoppe

Photo: Mary Putnam


The Cariboo Jade Shoppe is an independent, family-owned shop that specializes in jewelry and carvings from BC’s provincial gemstone, nephrite jade. For over 50 years,the Jade Shoppe has been providing unique gifts and souvenirs to locals and travelers alike. Products include a wide selection of semi-precious stone jewelry, stone specimens, Indigenous gifts and more.


Heidi Roy is the family-run business' Jack-of-all-Trades, taking care of everything from the shop's social media and website to creating jewelry. Most importantly, Heidi is responsible for the shop's procurement; ‘The raw rock specimens, polished gemstones and crystals at the Jade Shoppe are a big draw for customers and tourists. People love to look at them, learn about them, touch them and are amazed that they come from the earth. These specimens create a sense of amazement, curiosity and wonder.’

Heidi Roy, Manager of Cariboo Jade & Gift Shoppe

Photo: Mary Putnam


This is exactly why Heidi brings these rock specimens into the store - to provide that magical sense of wonder to visitors.



 

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